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Hire Seasoned Speaker, Anne Cecil for Your Next Event

CONTACT ANNE

Increase sales performance

Create an Actionable Plan

An internationally recognized expert,  seasoned speaker and educator with nearly 40 years of Merchandising experience,  Anne Cecil presents a variety of  topics that teach YOU the Art of Merchandising, orchestrating your selling space with your  brand, product, marketing and promotions to maximize sales.

"Selling  SPACES are the CENTER of the product sales universe. The purchase  happens here. All other merchandising activities orbit the space.   Understanding your space will lead you to buy (or make) product that  more closely matches what your customers desire. Setting your floor  strategically will give your customers the experience they crave. You  can create a pathway that increases your customer engagement and  encourages add on purchases.  YOUR space WILL sell for you. "--Anne


One of the biggest challenges for INDEPENDENT Retailers & Makers is  not knowing how to effectively leverage the sales floor. Anne will show  you the system that will work for you. Anne has been a repeat speaker  for the American Equestrian Trade Association (AETA), The Enterprise  Center, The Corzo Center for the Creative Economy, and Drexel University's Alumni Association. She has spoken to a  variety of business associations, community development corridors, as  well as, regional, national and international academic and business  conferences.

Anne speaking

Anne In Action

anne speaking live
anne shows class materials

Anne Presents & Interacts

Setting Expectations

Anne presents key takeaways  from her session

Stories From Experience

Anne shares examples from her professional experience

Personal Interaction

Anne interacts with the audience throughout the session

What do you want to LEARN today?

SUCCESS STARTS WITH THE FLOOR

Re-Imagining your Sales Floor for the Next Golden Age of Retail

Re-Imagining your Sales Floor for the Next Golden Age of Retail

holiday display

All roads in retail lead to the sales floor. It is the place where your $  investment is presented AND where your $ return on investment is  received. If your sales floor is under performing, your business is  under performing. A properly presented store from front to back and top  to bottom invites the customer to stay, engages the customer's five  senses and entices the customer to shop. When correctly set, the floor  will provide product education and build a sale. We know the deeper the  customers go + the more they see and touch + the more time they spend in  the store = the more they will buy. And if we set related products in a  logical order, the floor will build a sale to increase the total amount  spent by each customer.

You'll Learn:
-How to turn display into dollars
-How to leverage the human habits of shopping
-How to create a path that draws the customer through every inch of your store
-How to arrange merchandise to build sales
-What to do with your cash wrap
-Simple, cost- effective fixes you can implement immediately
-And MORE..

Re-Imagining your Sales Floor for the Next Golden Age of Retail

Re-Imagining your Sales Floor for the Next Golden Age of Retail

Re-Imagining your Sales Floor for the Next Golden Age of Retail

  

Your sales floor must accommodate so much more than product to meet today’s customer expectations. In this session we will discuss the functions your retail store must integrate on the sales floor to provide an engaging, pleasant, and successful shopping experience for the customer, while delivering sales and margins that provide a profit for you. 

You'll learn:
-What Customers say Retailers MUST do better
-Why, How & Where customers are shopping
-How to create a flexible, blended space to meet 

Customer Demands
And MORE...

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